Stepping into year of the Rabbit (3 February), Macau Government Tourist Office (MGTO) participated in the "Cathay Pacific International Chinese New Year Parade" organized by the Hong Kong Tourism Board. MGTO Director João Manuel Costa Antunes attended the Night Parade and presented the "Experience Macau" float along with other performers and floats coming from 11 countries and at the same time, wishing everyone a prosperous year ahead.

To celebrate the Chinese New Year, MGTO employs "Experience Macau" as the theme of the float, it is decorated in golden color with traditional Chinese scroll at the back. There are a series of circular light-boxes with sparkling fireworks lighting on both sides of the float to show "Experience Macau with the 5 Senses" - See, Taste, Feel, Hear, Touch. The festive images, new and traditional attractions, Ruin's of St. Paul's and colorful ribbon are used to showcase the dynamics and diversity of Macau. The hopping rabbits on top imply the steady development of Macau tourism to become an international tourist destination.
 
Stepping into 2011, MGTO will continue to develop and enrich tourism products with the objectives towards building a multi-economic diversification city. For this purpose, MGTO will carry out a wide range of promotional events and activities including product presentations, luncheons, roadshows and trade visits etc. At the same time, MGTO will also place effort to support business tourism and regional cooperation.

The numbers of visitors to Macau grow over 14% last year. Arrivals aroused from 21.75 million in 2009 to 24.97 million in 2010. Being the second largest tourist source market of Macau, there were over 7.4 millions Hong Kong visitors traveled to Macau last year.

Media inquiry: Ms. Ivy Tsui, Hong Kong Representative of MGTO 
(Tel: 2838-8680，Email: ivy@macautourism.com.hk)